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Years ago when I had a ‘proper’ job – a proper job to me is working for someone else, doing the 9-5 grind. Working for yourself, although hard work and stressful at times, never quite feels like a real job to me because of the flexibility that it gives you – anyway, back when I worked for someone else, I started my first real online venture. When I look back now, I realise how ridiculous the whole set up was but it provided me with, at least on a subconscious level, some lessons on how not to do things.

It’s the summer and usually a good time for me to relax a bit. Everyone is off on holiday and so I get far fewer calls from customers meaning that I have some much needed ‘spare’ time to work on my businesses. It’s an ideal time to think of new ideas, work on things to improve my work life e.g. efficiencies and generally slow down before I go away on my own holiday – there’s no point working myself into the ground before my trip and then spend the first few days exhausted and rather than enjoying myself, I just spend it catching up on sleep!

The world is hugely competitive. In business, we are all fighting over a finite number of customers, trying to get them to spend their money with us rather than someone else so we need to think of things that will make us stand out so that a customer chooses us.